Erdem
Spring/Summer 2016 Erdem

Holding your show in a theatre sets up an expectation of drama, and Erdem was in the mood to entertain us in the stalls – and not just with beautiful dresses, much more of which later. Facing a long catwalk shielded by black netting on either side, as the sound of thunder and ominous watery […]
Read MoreAutumn/Winter 2015-16 Erdem

Having recently renovated his own home in East London, Erdem has all things interiors on his mind. And so, inspired by Robin Brown’s popular exhibition, The Collector at last year’s frieze masters, the scene in Selfridges car park was a series of retro rooms clad in flocked wallpaper and filled with Mid-century furniture. There were […]
Read MoreSpring/Summer 2015 Erdem

Had Erdem been leafing through the pages of Joseph Conrad’s A Heart of Darkness? The show set was a huge, imposing forest and underneath the verdant vines Erdem proved that when it comes to creating clothes that women long to wear, he’s anything but green. Erdem has been riffing on the sweet spot between beauty […]
Read MoreAutumn/Winter 2014-15 Edun

To shop more Edun visit: www.edun.com or click below to shop the latest Autumn/Winter collection:
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