Winner of ‘I WANT YOU’ competition.
A special chance for a new and emerging designer to feature on Charlie Pea.
My Sunday Morning.
After making us travelling through a bohemian chic fantasy for height years, the french designer of the well know brand virginie castaway, Virginie Guarisco finally put down her suitcases full of memories and freedom to create independently her second label.
"Une road story dont la quête s’achève un dimanche matin ensoleillé,
pour donner naissance à une marque emprise de force et d’authenticité"
My Sunday Morning… is a generous, lavish and delicate collection, using strong and well balanced printed fabrics.
A sense of awakening is invoked through the tender stitching and airy, flowing models while transparent fabrics allow us to discover the body veiled beauty.
Touching on themes of renewal and independence, Virginie Guarisco reconnects with her Australian roots giving us essential and creative fashion in a simple way.
Launching her second label, My Sunday Morning
The inspiration comes from Sunday Morning walking on the beach, meeting friends for a brunch, relaxing with a book, jumping on the bed with kids … Focus on Boho- Chic with a touch of French sophistication the design is full of Freedom, Love and Creativity.
Interview with designer Virginie Guarisco:
Describe your perfect Sunday morning?
In family, waking up with the sun light and the song of the birds in Avalon Sydney, catching up with some friends with kids for an healthy substancial and delicious brunch at the Beach House café.
What inspires you – visual and mentally?
Traveling has always and will always be a great source of inspiration.
My favorites spots of inspiration are Los Angeles and Sydney in Australia. The way of thinking, the easy Life Style, the boho-chic and healthy attitude makes me feel relaxed and enlightened. We fly there in family once every season before starting creating a new collection.
My creations are essentially based on vintage pieces, and a few photos…
What do people get when buying clothes from your new label?
They will be sharing the strong values that I’d like to speak for…
Integrity, authenticity, family, love, freedom, beauty, positive way of thinking, and a lot more!
What separate My Sun day Morning from other fashion labels?
I create and design all the styles that belong to my collections, and work on unique fabric patterns in cooperation with my husband who own a textile printing factory in Italy. This working approach makes the brand fully authentic, exclusive and independent from the rest of the fashion industry.
How did you get the idea for this new label?
On a Sunday Morning brunching with some of my girlfriends in Paris
I wanted to start a new cycle of creation, and it was the perfect day and atmosphere to go with.
Your favorite pieces from the SS15 collection?
It’s a trick question, but I would say the kimonos, the Tiger sweater and the antic cotton laces blouses…
Would you say that My Sun day Morning is closer to your heart when it comes to describing your own style?
It can’t be closer to who I am. My Sunday Morning is an intimate feeling that I like to share through my collections with all the daily life strong, generous, sweet, stylish, pure, fun, simple, beautiful & devoted women that we all are.
How will you describe your success (your road story)?
After 8 years of success being the designer of virginie castaway. It’s was the time for me to focus a new positive energy : Family! The birth of my son Eliott has been changing my approach of life, and I m sure every Mum will agree on this point, I’s a big change 😉 Especially the way you see yourself.
It’s the reason why “being a cast-away” traveling the world wasn’t accurate anymore, and my Sunday Morning the beginning of a great adventure!
Have you always loved to dress up and create things?
Oh Yesss! But before flying to Australia for a year and start designing and making my first collection, I was working as a Product Chef manager dealing with numbers, production process and delivery timing. My Mum, who has done Art School when she was young, never considered the design as a real job, so we compromised on this point and I studied marking specialized in the fashion industry.
The first item you ever bought?
Antic vintage cotton blouse with beautiful laces embellishments…and a pair of black motorbike leather boots!
Vintage printed antic kimonos, old silk lingerie pieces, big and warm sweater.
Where do you travel/go for inspiration?
Los-Angeles, Sydney, Paris flee markets and “brocantes”.
The best item you have? And the worst?
I’m in love with a few delicate vintage pieces and silk lingerie.
The worst item would be one pair of crazy 70’s boots made with a mix of leathers patches, very hard to describe!
The colors you love?
I like colors only in prints…The plain colors I use are always very soft like off-white, light-grey, kaki or the basic deep black.
Yves-Saint-Laurent for his “avant-gardisme”.
Gabrielle Chanel for her strong independent personality.
Olivier Rousteing for his great energy.
What do we not know about you?
I have magic powers 😉
Who do you most admire and why?
Integrity and honesty…because it makes me feel in confidence.
The best compliment you have ever got?
The gratitude from the Queen of Spain, Letizia Ortiz, who send me a little note of congratulations on my designs. I was really touched for the great gesture.
Where in the world would you say that the best dressed women are?
Well, every country has their own cultures and fancy women, but I would say that Paris is the city that has the closer fashion codes than mine…
Your best styling advice?
Feel good in what you choose to wear, don’t try to be someone else and always respect and play with the curves of your body.
The secret to how mixing new and old?
Finding the good balance is important, but I would be able to give the right recipe…it’s in your eyes.
For instance if you have a brand new fancy dress, break the style with a big loose jumper and an old pair of shoes.
The best fashion quote you know about?
“L’élégance c’est l’élimination”. from Cristobal Balenciaga – I don’t know if it’s well translated but :”The elegance is the elimination”… or “Simplicity is elegance”
If you should be doing something else, what would it be?
I really love taking photos, so I would simply be a photographer.
Thank you My Sunday Morning for my beautiful presents!
You were right…I do love them!
For more information on My Sunday Morning or to shop their collection visit:
My Sunday Morning Website
My Sunday Morning Instagram
Charlie Pea Instagram